Privacy Policy

The data controller responsible for this website is:

Axion Lab S.à r.l.
Registered office: 2, Rue Jean Engling, L-1466 Luxembourg, Grand Duchy of Luxembourg
RCS Luxembourg B307285
Email: info@axionlab.ai

Depending on how you use this website, we may collect the following categories of personal data:

Contact and lead form data

• Name
• Company
• Role or job title
• Email address
• Message content
• Any other information you choose to submit through a form or by email

Technical and usage data

• IP address
• Browser type and version
• Device and operating system information
• Pages visited
• Referrer URLs
• Timestamps
• Approximate location derived from technical data
• Website interaction events

Analytics and tracking data

• Website usage and performance data collected through Umami analytics
• Marketing and conversion data collected through LinkedIn Insight Tag / LinkedIn Pixel, where enabled
• Marketing and conversion data collected through Meta Pixel, where enabled

Business communication data

• Information exchanged with customers, prospects, partners, suppliers, investors, or other business contacts.

We do not currently operate a newsletter on this website.

We process personal data for the following purposes:

• To respond to enquiries submitted through contact or lead forms.
• To communicate with prospects, customers, partners, suppliers, and other business contacts.
• To provide information about our services.
• To operate, secure, monitor, and improve the website.
• To understand website usage and performance.
• To measure marketing campaign performance and conversions, where tracking technologies are enabled and consent has been obtained where required.
• To manage business relationships.
• To comply with legal, accounting, tax, and regulatory obligations.

We rely on the following legal bases under Article 6 GDPR:

Consent

For optional analytics, marketing pixels, and non-essential cookies or similar technologies where consent is required.

Contractual necessity

Where processing is necessary to take steps at your request before entering into a contract or to perform a contract.

Legitimate interests

For operating and securing the website, responding to business enquiries, improving our services, and conducting ordinary B2B communications, provided these interests are not overridden by your rights and freedoms.

Legal obligation

Where processing is required to comply with applicable laws.

When you submit a contact or lead form, we use the information you provide to respond to your request, qualify the enquiry, communicate with you, and manage the potential or existing business relationship.

The privacy notice shown near every form submit button reads:

“By submitting this form, you agree that Axion Lab S.à r.l. may process your information to respond to your enquiry. For more information, see our Privacy Policy.”

Forms include an explicit consent checkbox. The checkbox is not pre-ticked and submission is blocked until you affirmatively tick it.

We use Umami analytics to understand how visitors use the website and to improve website performance. Our Umami configuration is cookieless and does not store identifiers in your browser; we treat it as strictly necessary for site operation.

We plan to use LinkedIn Insight Tag / LinkedIn Pixel and Meta Pixel to measure marketing campaign performance, understand conversions, and reach relevant business audiences. These technologies are not yet loaded on this website. When they are introduced, they will only load after you grant Marketing consent in our cookie preference center.

Non-essential analytics and marketing technologies only run after consent where required. You can reject non-essential tracking as easily as you can accept it, and you can change your preferences at any time via the “Cookie settings” link in the footer.

We may share personal data with trusted service providers who support our website, hosting, analytics, communications, CRM, security, or business operations. These may include:

• Website hosting providers, including Netlify.
• Analytics providers, including Umami.
• Advertising and marketing platforms, including LinkedIn and Meta, where enabled.
• Email, communication, CRM, or form-processing providers used by the website.
• Professional advisors and service providers where necessary for business operations.

We may also disclose personal data where required by law, regulation, court order, or competent authority.

Some service providers may process personal data outside the European Economic Area. Where this occurs, we rely on appropriate safeguards under GDPR, such as:

• European Commission adequacy decisions.
• Standard Contractual Clauses (SCCs).
• Other lawful transfer mechanisms under GDPR.

We keep personal data only for as long as necessary for the purposes described in this Privacy Policy, unless a longer retention period is required by law. Typical retention criteria:

• Contact and enquiry data: retained for as long as necessary to respond to the enquiry and manage the business relationship.
• Business records: retained according to applicable legal, tax, accounting, and contractual requirements.
• Technical and security logs: retained for a limited period necessary for security, troubleshooting, and website operation.
• Analytics and tracking data: retained according to the relevant analytics or advertising platform settings and applicable consent choices.

Subject to the conditions set out in GDPR, you have the right to:

• Access your personal data.
• Request correction of inaccurate or incomplete data.
• Request deletion of your data.
• Request restriction of processing.
• Object to processing based on legitimate interests.
• Request data portability.
• Withdraw consent at any time where processing is based on consent.

Withdrawing consent does not affect the lawfulness of processing based on consent before withdrawal.

To exercise your rights, contact us at info@axionlab.ai.

You have the right to lodge a complaint with a supervisory authority. In Luxembourg, the competent authority is:

Commission nationale pour la protection des données (CNPD)
15, Boulevard du Jazz
L-4370 Belvaux
Luxembourg
https://cnpd.public.lu (opens in new tab)

This website uses cookies and similar technologies. For more information, please see our Cookie Policy.

We may update this Privacy Policy from time to time. The latest version is published on this page with the “Last updated” date above.